总代理事业部简介
成立于2016年,集团总代理事业部致力于打造覆盖全渠道的产品营销体系,为上游客户提供专业的渠道归拢、产品营销、品牌塑造服务;为下游客户提供质量放心、利润丰厚的产品和市场动销服务。截止2016年底,事业部下设商业分销部、KA连锁销售部、终端推广部、医疗机构销售部、市场部、采购部、综合管理部等7个部门,共有员工263人,操作品种达560种,年销量近15亿元。依托于集团业务平台,事业部通过获取国内、外资源可控性药品的全国总代理资格,搭建扁平化的临终端商业控销体系,建立零售连锁、诊所终端控销平台,培育专业的产品营销团队,提高集团产品营销与终端动销能力。
Founded in 2016,Exclusive agent dept. focuses on constructing a marketing system which covering different types of channels. It serves upstream customers on channel optimization,product marketing and brand building . Meanwhile it provides downstream customers with good quality and high profit products as well as market promotion service. Till the end of 2016, the organization has 263 employees, and consists of 7 divisions (commercial distribution division, KA sales division, terminal sales division, clinic sales division, marketing division, procurement division and administration division). Currently general agent department runs 560 SKUs with an annual sales revenue of 1.5 billion RMB in 2016. Based on the business platform of Jointown Pharmaceutical Group, general agent department can enhance the marketing capability and terminal promotion efficiency by obtaining the agent qualification of resource controllable pharmaceutical products both domestically and internationally,constructing a flat and flexible controllable commercial distribution system and building a controllable marketing platform for KA chain retailers and clinics.